Season 1, Episode 1: Scott Santucci’s view on Sales Enablement

Co-Host Scott Santucci - Alexander Group

 

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Scott Santucci was one of the first in the industry to recognise the strategic value of Sales Enablement, first as the director of research for Forrester and more recently for the Alexander Group. But why did Scott move to the Alexander Group and how does he think Sales Enablement will evolve as a strategic function? Listen to Scott and myself talk about this and a lot more.

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Let me know your thought and feedback by using the comments section below. How do you see Sales Enablement evolve as a function? What would you like to ask to Scott or myself?

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